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«A population interview survey of 3,000 households in South Australia focusing on the health and wellbeing of the community p (08) 8490 4200 ...»

THE HEALTH OMNIBUS SURVEY

SPRING 2012

A population interview survey of 3,000 households in

South Australia focusing on the health and wellbeing of

the community

p (08) 8490 4200 www.harrisonresearch.com.au

Lvl 1, 69 Fullarton Rd

f (08) 8490 4299 info@harrisonresearch.com.au

Kent Town SA 5067

The Health Omnibus Survey

Spring 2012

“... sample is large enough to give a high level of confidence in the results and trends

being found.” Professor Robert Adams Disciplineof Medicine and The University of Adelaide The Queen Elizabeth Hospital “... lends itself to re-analysis. The sample of more than 3000 South Australian households provides a robust and reliable data set from which important public health information can be derived.” Emeritus Professor Robert Goldney Professor of Psychiatry The University of Adelaide “The Health Omnibus Survey provides a rigorous and cost-efficient method of collecting high quality community based data on a large sample with the additional (rarely found) potential for time-series analyses over consecutive time intervals.” Professor Phillipa Hay Professor of Mental Health, School of Medicine University of Western Sydney

To reserve space for your questions, please contact:

Natasha Meek Harrison Health Research Telephone (08) 8490 4220 Email natasha@harrisonresearch.com.au OR Lora Dal Grande Population Research Outcome Studies Tel: (08) 8313 1208 Email: eleonora.dalgrande@adelaide.edu.au

TABLE OF CONTENTS

INTRODUCTION

ADVANTAGES OF THE HEALTH OMNIBUS SURVEY

POTENTIAL APPLICATIONS OF THE HEALTH OMNIBUS SURVEY.................. 4 SAMPLING

QUESTIONNAIRE

VALIDATION

DATA ANALYSIS

REPORTING - TWO OPTIONS

COLLABORATIVE RESEARCH

MANAGEMENT

COMMITTEE MEMBERS

TIMING

ORGANISATIONS WHICH HAVE USED THE HEALTH OMNIBUS SURVEY...... 10 COSTS

FOR FURTHER DETAILS

CAPABILITIES OF HARRISON HEALTH RESEARCH

ISO ACCREDITATION AND USE OR THE MARKET AND SOCIAL RESEARCH

PRIVACY PRINCIPLES

APPENDIX A: HEALTH OMNIBUS PARTICIPATION AGREEMENT................. 14

–  –  –

The idea of an omnibus survey is that several organisations share the cost of conducting a face to face survey, with each organisation paying only for those questions which are of direct relevance to their information requirements.

The goal of the Omnibus is to collect, analyse and interpret data that can be used to plan, implement and monitor various programs and initiatives.

The Health Omnibus Survey provides organisations with an opportunity to generate population statistics of prevalence rates, program impacts and other important data at an affordable cost.

A particular advantage of the Health Omnibus is that an extremely rigorous sampling procedure is adopted for the survey, generating statistical information of the highest quality. Initially a sample of 5,200 households will be selected. The response rate obtained in the sample has traditionally been in excess of 60%. Therefore, it is aimed to conduct interviews at 3,000 households across the State.

A quality control committee, which includes representatives of users of the survey, has a watching brief over all facets of the survey. The committee is chaired by Associate Professor Anne Taylor from Population Research and Outcome Studies.

This prospectus presents an invitation to interested organisations to participate in the Spring 2012 Health Omnibus Survey. In total a minimum of 150 questions must be purchased for the Health Omnibus to proceed. All questions should have some relevance to the overall health of the population. The Committee reserves the right to reject any questions which it considers inappropriate.

–  –  –

A high quality survey with a strict survey methodology addressing sample selection, interview methodology, analyses and reporting.

Advanced statistical analysis to meet client needs.

Data weighted to correspond to the age, sex and geographic profile of South Australia.

Large representative interview sample of South Australians.

Opportunity to cross-tabulate your data with the data of other users subject to agreement.

Opportunity to share data with other users.

Up to 10 demographic questions provided free.

Question to be included to allow recontact for future research (subject to Ethics approval).

–  –  –

Information which explains population perspectives, attitudes, values and behaviours associated with issues under investigation.

Information on knowledge, attitudes and behaviours.

Information on perceptions towards and acceptability of services and programs or organisations.

Information allowing the segmentation of problems and related issues.

Information which identifies target groups for interventions and campaigns.

Information on the acceptability and uptake of new initiatives and programs.

Provision of prevalence or incidence data.

Monitoring changes in health problems and disease trends.

Data to test hypotheses.

Information on the aetiology of specific health problems.





Evaluation of interventions and programs.

–  –  –

Initially, a total of 5,200 households will be randomly selected within South Australia.

This is a multi-stage, systematic area sample.

The sample will comprise of 75% selected from the Adelaide metropolitan area with the remainder being drawn from those country centres with a population of 1,000 or more.

A minimum of six visits will be made to each household before classification as a non contact.

A sample size of 3,000 interviews is expected as call backs will be made until this number is achieved.

One person (aged 15+) will be randomly selected from each household and interviewed on a face-to-face basis.

Prior to the main survey, a pilot study of 50 interviews will be conducted to test questions, validate the survey instrument and assess survey procedures.

QUESTIONNAIRE

Approximately 10 background demographic questions (for example: age, gender, household income, marital status, education, country of birth) are included without charge and all clients' data can be cross tabulated against these. This, in fact, means that an organisation with only one or two questions will have access to a great deal of data and can conduct a meaningful study.

Assistance will be provided by the management committee in the preparation of questions where required.

–  –  –

The overall methodology and completed questionnaire for the Health Omnibus Survey is submitted to The University of Adelaide Ethics Committee.

VALIDATION Ten percent of respondents will be re-contacted and interviewed again on selected questions to validate original response. Data entry will be fully verified (double punched) to ensure accuracy of data capture.

DATA ANALYSIS

The survey data will be weighted by sex, five-year age groups and geographic area so that findings apply to the demographic profile of South Australia.

Data will be edited for accuracy and consistency. Standard output will include frequency counts and cross tabulations.

REPORTING - TWO OPTIONS

Those organisations with personnel available to analyse and report on the data can be supplied with a CD only. Organisations selecting this option will be provided with information covering methodological issues, the response rate and a profile of respondents.

However, if required, a written report will be provided to participating organisations detailing the survey results. The report is presented in a reader friendly style outlining the main findings from each question and includes a number of relevant cross-tabulations. Tests of statistical significance will be conducted where appropriate. The additional cost of this reporting option will be negotiated with potential users based on the depth of analysis required. A copy of the client's weighted unit record data, including demographics, will be made available on CD at no extra cost.

–  –  –

Should any subscriber require that their questions not be made available to others, they should highlight that in writing at the time of booking. Any subscriber who is unwilling to share their questions with others will not be provided with details of the questions asked by other subscribers.

MANAGEMENT Quality control is a major feature of the Health Omnibus Survey and is provided by a committee, which includes representatives of users of the survey. The committee is chaired by Population Research and Outcome Studies.

Questions submitted for inclusion in the survey are reviewed by the committee both before and after pilot testing of the survey instrument.

–  –  –

These costs include extensive demographic data with which users questions will be cross tabulated. More advanced analyses can be negotiated with the Population Research and Outcome Studies, University of Adelaide.

Questions which have more than six response categories invariably prove to be unwieldy in survey administration. If it is necessary to have more response categories the price of the question will be loaded by at least 50% of the price per question per each additional 6 responses (or part thereof). Questions which require an “Other – specify” response, or which take longer than a ‘standard question’ to administer, will also attract a loading. In both instances, the additional cost will be agreed with the subscriber prior to finalising the questionnaire.

Subscribers will also be required to confirm their commitment and cost in writing (refer Appendix A) prior to final questionnaire being developed.

Questions which require show cards which assist the respondents in answering questions attract an additional fee of $400 (excluding GST) per show card.

If a full written report is required, cost (excluding GST) will be negotiated with individual subscribers.

Unless otherwise agreed, half (50%) of the overall cost will be invoiced prior to the survey commencing (in late August/September 2012); a further thirty percent (30%) will be invoiced on completion of data collection (December 2012); and the balance will be invoiced on provision of data or written report (January 2013). Payment is due within 14 days of the date of the invoice.

The person commissioning the research will be held responsible for ensuring that Harrison Research is provided with the correct information for issuing invoices and for ensuring that payments are made promptly.

–  –  –

Detailed methodological information can be found at:

http://health.adelaide.edu.au/pros/

CAPABILITIES OF HARRISON HEALTH RESEARCH

Harrison Health Research is committed to providing its clients with quality research and quality service. This is the twenty sixth occasion the company has undertaken the Health Omnibus Survey.

The company has extensive experience in the conduct of qualitative and quantitative health/welfare surveys for a range of health and health-related organisations.

Harrison Health Research extends the invitation to any client to inspect the operational facilities of the organisation. Our address is Level 1, 69 Fullarton Road Kent Town SA 5067.

Harrison Research is one of a small number of companies, Australia-wide, whose whole data collection and management processes are accredited under ISO 20252 the International Standard for market, social and opinion research.

ISO ACCREDITATION AND USE OR THE MARKET AND

SOCIAL RESEARCH PRIVACY PRINCIPLES

Harrison Research is accredited under the International Standard for Market Opinion and Social Research (AS ISO 20252) which ensures that all of our processes and all steps of the research comply with strict guidelines, thereby ensuring that your research is of the highest possible standard.

As a member of the Association of Market and Social Research Organisations (AMSRO) Harrison Research is entitled to undertake research using the Market and Social Research Privacy Principles (M&SRPP’s) rather than having to comply with the more restrictive National Privacy Principles.

–  –  –

I agree to participate in the 2010 Health Omnibus and certify that the above information is correct. I also undertake to ensure that all invoices are paid promptly and accept that, should there be any delays in any of the payments, the final data/reports may be withheld until full payment is received by Harrison Research.

Signed on behalf of …………………………………..

By………………………… ……………………………(Name) Signed on behalf of ………………………………….(Organisation responsible for payment) By………………………… ……………………………(Name)

Signed on behalf of Harrison Research:

By………………………… ……………………………(Name)

14



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